Monday 17 March 2014
The Nourish 'Meal Deal' offering
In the beginning when Nourish was just an idea scribbled on a piece of paper we set out our business ethos based on our nutritional beliefs, you could argue that these nutritional beliefs are actually the foundations of Nourish as everything we do has to fit within these. In terms of business and more specifically profit it somewhat limits us but in terms of ensuring we remain focussed on the bigger picture, they're worth more than any profit we could generate, simply because they ensure we'll always put the health of the customer over profits.
Some feedback since we opened has been around the potential for a 'meal deal' offering, usually a meal deal offer consists of a drink and a snack. Unfortunately the companies which offer these meal deals limit the offer to cheap and generally unhealthy options, consisting of sugar filled soft drinks with a bag of crisps or chocolate. Obviously this does not fit within our nutritional beliefs!
The whole concept of a meal deal is to push additional foods to increase customer spend, with this also increasing the calories of the meal. With this in mind we looked at offering healthy snacks as part of a meal deal and realised that pushing calories in exchange for a higher spend from customers is not something we feel should be encouraged.
With all of this in mind, we originally felt there was no need for Nourish to offer a meal deal, however we've come up with what we believe is a more than fair and happy compromise. Current research has shown that only 11% of people achieve their 5 fruit or vegetable portions a day, therefore a logical offering for us to help improve people's health would be the addition of fruit in a meal deal. As well as this, hydration is always important, so we've added water to a meal deal too, it's zero calorie too. As a basic guide most people need about 1.5-2litres of water per day (more if you exercise).
For just £1 more you can get a bottle of water and a piece of fruit and we can be happy knowing our meal deal offering is doing some good and not further compounding the issues associated with pushing calories for profits.
Some feedback since we opened has been around the potential for a 'meal deal' offering, usually a meal deal offer consists of a drink and a snack. Unfortunately the companies which offer these meal deals limit the offer to cheap and generally unhealthy options, consisting of sugar filled soft drinks with a bag of crisps or chocolate. Obviously this does not fit within our nutritional beliefs!
The whole concept of a meal deal is to push additional foods to increase customer spend, with this also increasing the calories of the meal. With this in mind we looked at offering healthy snacks as part of a meal deal and realised that pushing calories in exchange for a higher spend from customers is not something we feel should be encouraged.
With all of this in mind, we originally felt there was no need for Nourish to offer a meal deal, however we've come up with what we believe is a more than fair and happy compromise. Current research has shown that only 11% of people achieve their 5 fruit or vegetable portions a day, therefore a logical offering for us to help improve people's health would be the addition of fruit in a meal deal. As well as this, hydration is always important, so we've added water to a meal deal too, it's zero calorie too. As a basic guide most people need about 1.5-2litres of water per day (more if you exercise).
For just £1 more you can get a bottle of water and a piece of fruit and we can be happy knowing our meal deal offering is doing some good and not further compounding the issues associated with pushing calories for profits.
Friday 14 March 2014
Introducing our Spring Menu - 2014
We've decided to give our menu a bit of a Spring clean and added some great new dishes. We've also taken on board the feedback from our customers, both good and bad and we'd like to think our new menu reflects this feedback.
As always if you'd like to sample one of our meals then please just ask.
We've held numerous tasting sessions with many differing views and we strongly believe we've made huge progress on our initial launch menu, yet we've stuck to our nutrition and business principles of using only the freshest of ingredients as well as obviously making sure they're the healthiest foods about. We've a few new ingredients on our menu too, including asparagus, mozzarella, tuna, hemp seeds and pumpkin seeds, to name a few.
Overall we've increased our menu offerings too with more hot food options, more salads, more wraps, more sweet potato toppings options and we have added a range of healthy sandwiches too.
As well as increasing our menu offerings, we've looked at making as many of our dishes accessible to the most amount of people as possible. For instance whereas before some of our meals before were not suitable for those with gluten or dairy intolerances we've changed them so they can be enjoyed by as many people as possible.
The Spring 2014 menu brings more hot vegetarian options, more sweet potato options and our Nourish burger makes it's way on to our menu after a successful stint on our specials board. We've also added more snacks and some healthy quinoa and greek yoghurt dessert pots, great to finish off a meal. Below are a few of the new dishes on our menu.
As well as increasing our menu offerings, we've looked at making as many of our dishes accessible to the most amount of people as possible. For instance whereas before some of our meals before were not suitable for those with gluten or dairy intolerances we've changed them so they can be enjoyed by as many people as possible.
The Spring 2014 menu brings more hot vegetarian options, more sweet potato options and our Nourish burger makes it's way on to our menu after a successful stint on our specials board. We've also added more snacks and some healthy quinoa and greek yoghurt dessert pots, great to finish off a meal. Below are a few of the new dishes on our menu.
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| Bacon & Avocado Poached egg pot, served with granary toast |
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| Superfood salmon egg wrap |
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| Baked sweet potato with cottage cheese and chives |
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| Hummus and veg dipper pot |
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| Nourish mexican burrito |
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| Tomato & Mozzarella sandwich |
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| Tuna & Olive sandwich |
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| Lebanese inspired feta Salad |
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| Nourish Chicken & Avocado Salad |
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| Hummus & Falafel wrap |
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| Indian Spring Salad |
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| South American Quinoa Salad |
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| Thai Green Vegetable curry |
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| Thai Red Chicken curry |
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| Nourish Burger - now served with coleslaw and salad |
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| Quinoa Vegetarian Energy pot |
David, Rich & Ben
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